"I Can't Afford It"

I’ve lived a very different life than most of my peers.

I have a different lifestyle, a different set of values, and a different collection of habits than almost anyone I grew up with.

And that means that my SPENDING habits have been different as well.

Even before I was making good money in real estate sales (and later as an online entrepreneur) I tended to spend A LOT of money on my health…

And not much else.

All my friends?

Not so much.

As I progressed from my 20s to my 30s, I noticed something funny…

A lot of these guys were doing the exact OPPOSITE.

They’d spend a lot of money on everything BUT their health.

For some, it was hedonism.

Drinks, casinos, weekend trips to Vegas - you know, all the things that young guys love.

Others were smarter.

Mortgages, 401(k)s, ETFs - all the things a “responsible” young adult making their way in the world should be spending money on.

But the one thing that united these two groups of people is that NEITHER invested in their health.

Even now that they’re in their 30s and making decent money, most of them wouldn’t just balk at the idea of buying a $20,000 red light bed…

They’d balk at the idea of buying a $100 peptide.

Or even a $50 protein powder.

Seriously, that’s how cavalier most people are when it comes to their health.

Now, I’ve talked about the consequences of this attitude in a previous email.

I’m also seeing a lot of these guys who looked spectacular at 23 now looking pretty lackluster at 33 (to put it kindly).

But the problem goes WAY beyond simple aesthetics.

Saggy skin?

Walking around with a pot belly?

Dealing with brain fog?

Yeah, that’s no fun.

But it PALES in comparison to the FINANCIAL consequences you’ll be facing later in life if you don’t get this handled now.

Let me paint a picture for you...

The year is 2040.

That means if you’re between the ages of 35-55 now, you’ll be around 50-70ish.

You walk into the doctor’s office for a routine checkup…

Only to be told you have cancer.

Or maybe it’s not a diagnosis you get from the doctor…

Maybe it’s a full-blown heart attack that sends you to the emergency room.

How much do you think that’s gonna cost you?

I’ll give you a hint - it ain’t cheap.

The average cost of cancer treatment in America is $150,000.

The average cost of the first 90 days following a heart attack is somewhere around $38,000.

And that’s just the first 90 days.

By some estimates, the total lifetime cost of a heart attack is between $750,000 - $1 million dollars.

Let that sink in for a moment.

And even if you manage to dodge a catastrophic health event, there are a ton of hidden costs to aging poorly.

Prescription drugs, doctor visits, hospital stays, retrofitting your home to accommodate your lack of mobility.

Not to mention the inevitable final years you’ll be spending in a nursing home if you continue down this path.

That’s why I laugh every time I hear people say that they “can’t afford” optimization.

Dude, you can’t afford NOT to be optimized.

Yeah, yeah, I get it - everyone’s got their own budget.

But I’m talking about spending thousands of dollars per year, not HUNDREDS of thousands.

You might not be able to afford a new red light panel - but you can certainly afford to spend a few hundred bucks a month on hormone therapy.

You might not be able to afford stem cell therapy in Mexico - but you can certainly afford to drop a few grand per year on peptides (use code hunter15 for 15% off your order).

Look, if you can simply budget between $5000 - $10,000 per year, you will save yourself an absolute TON of cash in the long run.

And yes, this includes you younger guys out there - even if you don’t have your money together yet, you can figure out a way to make this happen (skip the boys trips and weekends at the pub)

Even $2500 per year is a great starting point if you’re young.

Whatever it is you choose to spend, the point here is this:

From now on, your health spending is a PRIORITY.

And it’s non-negotiable.

Literally no different than paying your mortgage or your rent.

Trust me, your wallet will thank me 20 years from now.

Best,

Hunter Williams